Most people claimed that being "green" is now the socially acceptable norm, rather being an alternative lifestyle, a new survey into public attitudes and behaviors has found. The main motivation for an environmentally friendly lifestyle is guilt about harming the environment, respondents admitted.
The 2007 Survey of Public Attitudes and Behavior toward the Environment is the sixth in a series of surveys that the British Department of Environment, Food and Rural Affairs and its predecessors have conducted since 1986.
The 2007 survey, which polled 3,600 people across England, establishes a representative picture of what people in England think and how they behave across a range of issues relevant to the environment.
The majority of respondents appear to be both aware of and concerned about the problems besetting the global environment, and to believe that human behavior has brought these about.
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